Shaughan is a proven SFEDI qualified business advisor with circa 30 years’ experience in the field of business development, change management, and strategic marketing across various sectors. Having a creative mind and being a forward thinker, he often sees the bigger picture in identifying gaps and niches that represent new business opportunities. Shaughan’s experience comes from sat on both sides of the desk, as an entrepreneur running and selling a successful Advertising Agency to coaching, mentoring and advising other SME’s develop and implement customer led marketing strategies. He is passionate about simplifying the business support landscape by offering pragmatic, no-nonsense support to enable entrepreneurs achieve realistic, sound innovative solutions to barriers to growth. Shaughan’s background in business support started as an advisor with Business Link Humber to managing 12 advisors across Yorkshire and Humber through to project managing South Yorkshire Erdf contracts. With a BA Hons degree in Art and design, Communications and Marketing (CAM) diploma and Management Consulting Diploma he is an avid football fan – (being ex footballer) and keen golfer (handicap -Golf courses). He likes keeping fit, traveling (especially to the sun) good wine and time with Grandchildren.